雅思口语关于描述喜欢的广告

雅思口语关于描述喜欢的广告

广告无处不在，在见过那么多的广告之后，你最喜欢哪一个呢?

Describeanadvertisementthatyousaworheardorliked

Youshouldsay:

Whereyousaworheardit

Whatkindofadvertisementitwas

Whatthecontentoftheadvertisementwas【or,whatproduct/servicewasadvertised】

andexplainhowyoufeltaboutthisadvertisement/whyyoulikedit.

范文：

ThereareseveraltypesofadvertisementsthatweseedailyonTV,billboards,throughtheInternet,socialnetworkingsites,mobileapplications,andmobilegames.Manyofthemareverybanal,fullofmarketingspeechandkindofboringwhileothersareaverageandtheirprimaryfocusistoexpressthepositivesidesofaproducttoincreasethesales.Finally,quiteafewofthemarecreative,informative,humorous,fascinatingandmemorable.

Iusuallydonotliketowatchadvertisementbetweenamovie/TVprogrammeandlargecommercialbreaksarequiteannoyingtome.Ipersonallythinkthatthebestwayofadvertisingisusingbillboards,whichcanleadyoutorememberthebrandnameforeverwithoutactuallyannoyingyou.

Well,thebestadvertisementIhaveeverseenthatIstilllikeforitsuniquenesswasonahighwayintheUnitedArabEmiratesandIreallylikedtheideaofthisadvertisement.Onedaywhilepassingthemainroadabigbillboardcaughtmyeyes.Itwasdesignedtolooklikethefiltrationzoneofacigarettewhichiscommonlyknownasthecigarettebutt.ThelargebillboardwasquitedifferentinshapeanditpresentedthemessageStopsmokingevenMarlboroquitevisibly.

Istoleaglanceatthebillboardandthoughtaboutthemessageitconveyed.Iactuallydidnotthinkmuchandforgotaboutit.AfteranhourIfoundmyselfinfrontofabeachwithapacketofMarlborocigaretteinmypocket.WhileIwaslightingacigarette,IwaswonderingwhyIboughtapacketofMarlboro?Itisusuallynotmybrand!Tomysurprise,IrealisedthattheadvertisementthatIsawontheroadhadanimmenseeffectonmypsychologyunconsciously.

Iwasconvincedthatthebillboardhadforcedmetobuythatbrandunconsciously.IthinkitwasthefirsttimeIrealisedhowadvertisementscantargetpeople'sunconsciousmind.TechnicallyspeakingthisisthemomentIrealisedthatthebestwaytoinfluencepeoplesbuyingbehaviouristousetheirunconsciousmindinsteadoftryingtodelivermarketingspeeches.WhenIthoughtmoretoanalysethebillboardadvertisinganditseffectonme,IrealisedthattheadvertisertriedtousereverseadvertisingtechniquesbydeliveringthemessagethatMarlboroislessdangerousandsmokerswhowishtoquitsmokingshouldtrythis.Possiblyallsmokers-fromlightsmokerstoheavyones,wishadaywithoutsmokingthoughmanyofthemdonottryhard.

Thenthebillboardadvertisementwaspretendingasiftheywerebroadcastinganimportantpublicsafetymessage.Moreover,theyusedafascinatingdesignonthebillboardthatwouldactuallygrabanyone'sattention.Asyoucansee,theywerequitesuccessfulasIstillrememberthisadvertveryvividlyandIlikethisadvertisementduetothecreativethinkingofthemaker.

雅思口语描述一个看到的广告

Describeanadvertisementthatyousaworheardorliked.

Youshouldsay:

Whereyousaworheardit

Whatkindofadvertisementitwas

Whatthecontentoftheadvertisementwas

Andexplainhowyoufeltaboutthisadvertisement

解析

题目要求考生描述一个看到/听到的广告。作答要求包括：在哪里看到/听到的;它是什么类型的广告;它的内容是什么;以及你对这个广告的感受。

范文

Well,thefirstonecomestomymindisafunnyone.ThereisapieceofadvertisementthatisdirectedbyHengyuanxiang,acompanymajorsinknittingwool,cashmere,sweaterandfabrics.Thiscompanywasfoundin1927,almostahundredyearsagoandisnowoneofthemarketleadersinChina.Everyyear,whenautumncomes,thissimplebutfunnyadvertisementwillappearonthetelevision.ImsurethateveryonewhowatchesTVandelderthan15knowsthispieceofadvertisement.

Thoughitisacompanywhoseproductsalwayskeeppacewiththetimes,itsadvertisementsstyleremainsinthe1970s.Atthebeginningoftheadvertisement,areachofgrasslandsuddenlyappearsontheentirescreen.ThenthreehugeChinesecharacters,Hengyuanxiang,willzoomoutonebyonefromtherightandstopinthecenter.Thenavoiceofamanwillreadthecharactersoutaloudinaninflexibletone.Ialwayswonderthatwhetherthissoundissynthesizedwithcomputerornot.Followingitisachildishvoice,cheeringyang,yang,yang,whichmeanssheep,sheep,sheep,thecompanysmainproductarea.Duringthisprocess,theimageonthescreenremainsstill.Tobehonest,thisadvertisementisveryshort.Ifthatisallofit,itwouldbefine,thoughnotverypleasant.Butitisnotoveryet.Theadvertisementwillthenberepeatedfor3to4times,andsometimesitcanreach12timesandfinallydrivesyoucrazy.Afterthat,thisadvertisementwillimmediatelyoccupyyourmind,andyoucannotthinkaboutanythingelsebutyang,yang,yanginyourmind.

WhenIwasyoung,Ialwayssawitonthetelevision.Atthattimepeoplerelyontelevisions,andwehavenochoicebuttositinfrontofTVandwatchdifferentadvertisementtowaitfortheTVprogram.Sowewatchedthispieceofadvertisementformanytimes.Idontknowwhetherthiscompanydothisonpurposeornot,butthisadvertisementdoesleaveaverydeepimpressiontotheaudience.

雅思口语part1广告话题如何作答

1.Aretheremanyadvertisementsinyourcountry

Yep,advertisementsinmycountryareprevalent.Specifically,inthecrowdedplacesuchasthebusoronthebusinessstreets,youcanalwayscontactadvertisements.

2.Whydoyouthinktherearesomanyadvertisementsnow?

Whetheryoudolikethemornot,wheneverandwhereverit'spossiblethatyoucanmeetthem.Forbizsellers,adcouldbeveryhelpfultopromotetheirproducts.Foraudience,adsmightshowsomelatestinformation.Tobuyornottobuy,tobefondofornot,alldependonyourdecisions.

3.Whatarethevariousplaceswhereweseeadvertisements?

Today,mediaissoblatantlyfilledwithadvertising:TV,radio,magazine,newspaper,billboards.EvenmorepatheticwhenIrecentlywatcheda16secondclipwithatwo-minutecommercialwithouttheoptiontoskip.Ithinkmanyadvertisementsarebrain-washingus.

4.Howdoyoufeelaboutadvertisements?

IwouldsayIenjoysomeofthemcoztheyarecreativeandstimulating.Butit‟struethatWhenwewatchTV,mostofthemalwaysdisturbthefunofenjoyingtheprograms.Besidestheinformationtheybringusalwaysaremisleading.

5.Haveyoueverboughtanythingbecauseoftheadvertisement?

Yes,someadvertisementshaveattractedmetobuytheproducts.WhentheproductstheyintroducearereallyattractiveandIdoneedthisgoods,Iusuallychoosetobuyit.

6.Doyoulikeadvertisements?

IwouldsayIenjoysomeofthemcoztheyarecreativeandstimulating.Butit‟struethatWhenwewatchTV,mostofthemalwaysdisturbthefunofenjoyingtheprograms.Besidestheinformationtheybringusalwaysaremisleading.

雅思口语考试关于广告话题及回答

1.InChinanowadays,whatthingsarebeingadvertisedquitealot?

InChinanowadaysweightlossproductsarebeingadvertisedalot,andyoucanalwaysseetheseadvertisementseverywhereyougo.Infact,losingweighthasbecomemoreandmorepopularinChina,andyoungpeople【especiallyyounggirls】aregettinghookedonit.Actuallythesadtruthissomegirlsarenotevenfat,butsinceweightlossadvertisementsareplayingontelevisionandradiosalldaylong,theystarttodoubtthemselvesandthinktheyarenotthinenough.Anotherthingisthatclothessizesarebecomingsmallerandsmaller,sojusttofitthemselvesinthoseskinnyclothestheystarttotrydifferentweightlosspills,orteas,andsomeofthemaredefinitelynothealthy.

2.Whatdoyouthinkisthefunctionofadvertising?

Iwouldsaythatthefunctionofadvertisingistoencouragepeopletobutoruseaproductorservice.Thisshouldbedonebymakingthepublicawareoftheproductsbenefitsandgood-points,likeitsrock-bottompriceoreaseofuse.Unfortunately,someadvertisementsusemoreunderhandmethodstoselltheirproductlikeofferingfalseinformationortellingyouthatifyoudontbuytheproductthenyouwillbemiserable.Thisisdishonestandmanipulative,infactitscompletelybelowthebelt.

3.Thereareseveraldifferentwaystoadvertise.Whichdoyouthinkisthemosteffectiveformofadvertising?

Therearemanydifferentwaystoadvertiseproducts.Someofthemusefamousmoviestarsandfamoussingers,sopeoplegetitintotheirheadsthatiftheyusethisproducttheycanbeafamousandsuccessfulperson.Itsellsapositiveimagebyassociatingtheproductwithacelebrity.Itisquiteeffectiveandcutsrighttothechase.However,itsratherunsubtle.Peoplenowadaysrealizethatnomatterhowhardyoutry,youcanneverbeasgoodasthestarwhoisshownonTV.Soinmyopinion,thebestwaytoadvertiseistohaveagenuinelygoodandusefulproductthatactuallyworksonpeople.Somemake-upcompanieslettheircustomersusetheirproductsforfreeforafewdays,andwhentheyfeelthatitsreallyhelpfulandeffectivethentheywillbuyitregularly.Sometimestheyevenliketosharethiswiththeirfriends,sointhiswaytheybecomemoreandmorepopular.Thereforethecompaniesaresavingadvertisingmoneyandmakemoregoods.

4.Whatdoyouthinkarethegoodandthebadpointsaboutadvertisements?

Advertisingisagoodwayforthepeopletoknowaboutaproductinashorttime.Ithelpsthepeoplegettoknowthefunctionofaproductanditsmainfeaturesquickly.Someofthemevenallowyoutoaccesstheproductstraightawaybygivingyouaphonenumberforhomedelivery.TheothersideofthecoinisthatsinceyouonlyseetheproductsonTVyoudontreallygettheideaofthereality.Forexample,someproductsmightlookbiggeronTVthaninthereallife,soyoufeelyougetcheated.Thecompanysellingtheproductalsohasanobviousdesiretosaygoodthingsabouttheirproduct,notallofwhichmaybewell-deserved.

5.Doyouthinksomeadvertisingcanhavenegativeeffectsonchildren?

Inmyopinion,Ithinkitstruethatsomeadvertisingcanhavenegativeeffectsonchildren,Weight-lossproductsgivethechildrentheideabeingskinnyisbeautiful,sothentheydontcareabouttheirhealth.Thiscanaffecttheirjudgmentofbeauty:theymightthinkallthebeautifulandskinnyladiesaregood,andthefatonesarebad.Theymaygetunhealthyideasaboutthenatureofhowtolivetheirlives.Junkfoodadvertisingisalsoanareaofconcern.Advertisingfoodatisunhealthyisokayforadultsbecausetheyareresponsibleenoughtomakeuptheirownminds,butchildrendonthavethelife-experiencetoresistitstemptation.