雅思写作广告范文

认真研读一定的雅思范文及作文模板可以帮助我们检验自己的写作水平，并能很好地吸收和应用出色范文里的出色内容，那你知道雅思写作广告范文有哪些吗?

雅思写作广告范文篇一：广告是否让人们变得一样

Advertisementsdiscourageusfrombeingdifferentindividualsandmakeusbecomewhattheywantustobeandlookthesame.Doyouagreeordisagree?

广告阻止我们成为不同的个体，使我们成为他们想要我们成为的样子，看起来都一样。你同意或不同意吗?

思路解析：

1.广告让人们变得个性化。举例大量的广告标语，如的，特别的，最好的，不一样的，都是在暗示人们去购买那些不那么大众化的产品来突出自我。

2.但是，广告的基本功能却是帮助大公司垄断市场。举例投入巨资打造的闪亮广告能不断巩固那些大品牌在大众中的形象，这吸引了越来越多的人来购买同样的产品。相反那些小公司却因为缺乏资金做广告而陷入破产边缘。最终整个市场会被单一品牌垄断。

3.广告的一个作用是制造流行趋势，这刺激了人们对同一个时尚进行盲目的购买。举例在大厂商的广告诱惑之下，很多的人们总是购买同一个著名品牌的衣服，鞋子，包包，这让她们的外表缺乏区别。

参考范文：

Nowadays,theoverwhelminginfluenceofadvertisementsonmediahasmadetoomanycontroversialsocialissues.Somepeoplearguethatadvertisementsmaketheaudiencehavethesimilarlookbydrivingthemtobuyproductsofthesamebrand.Personally,Ifundamentallyagreewiththisassertion,andmyreasonswillbeexploredasbelow.

Admittedly,theliteralintentionofadvertisementsistosharpentheconceptofindividualism.Forthepurposeofdistinguishingbrandnames,slogansandtestimonialsinadvertisementarealwaysfullofverypersonalizedwords,includingnew,innovation,uniqueness,revolution,thebest,theonly,thefirst.Itisclearthatcorevaluesofthesewordsbringpeopleamotivationtochange,andadesiretotrysomethingdistinctive.Consequently,thegapbetweenpeoplecanbebroadened,becauseanyindividualisstimulatedbyadvertisementstoexpresstheirpersonalitiesbybuydifferentitems,insteadoffollowingcommontastes.

However,whenconsideringpracticaleffectsofadvertisementsonthesociety,Istronglybelievetheyplayaroleofdepersonalizingtheaudience,andthefirstreasonisthatcommercialsarethekeytoolforbigcompaniestomonopolizethemarket.Onehand,manybigcompaniesinvestbillionsofdollarsannuallyinmakingfascinatingandprepossessingadvertisementstoattractthepublic,whichconsistentlymaintainstheloyaltyofpatrons,andcultivategoodimpressionsofpotentialcustomersontheirbrands.Ontheotherhand,smallcompanieshavetoolimitedfinancialabilitytoaffordthesecostlypublicitycampaigns,sothattheirnamesandinfluencescontinuetofadeandloseconsumergroups.Thatistosay,advertisements,anexpensiveprivilegeonlyforrichandbigcompanies,helpthesecompaniesexclusivelyoccupythemarket,aswellasreducingthediversityofbrands.Inthissituation,peopledefinitelylookthesame,becausetheyhavenootheroptionsbutbuythesame-brandfood,clothesanddevicesproducedbyadominatingcompany.

Anotherreasonsupportingthisassertionliesonthefactthatexposuretoadvertisementsstandardizesthoughtsandtastesamongaudiences,especiallyintermsoftheirappearance.Atypicalexamplecomesfromfashion,cosmeticandshampoocommercialswhichhighlighttheclose-upofimagesofcertainmodelorcelebrity.Thisisastrongbrainwashbyimplyingthatimagesoftheseactorsarecommonstandardsofhumanbeauty,andthentriggeringmassivepublicimitationshowsroundbyround.Intoomanycases,largegroupsofhypnotizedpeople,regardlessofages,careersandraces,blindlyfollowandchaseso-callediconicfiguresinanadvertisement,mainlythroughbuyingandusingthesamelipstickandperfume,wearingsameclothes,watch,ornamentsandbag,evencopyingthesamehairstyle.

Inconclusion,Ibelievethemainsocialinfluenceofadvertisementsistomakepeoplehavethesimilarimagesapparently.Althoughslogansofadvertisementstendtoindividualizetheaudience,thetruthisthatadvertisementsnotonlyletbigcompaniesrulethemarketsolely,butalsomanipulatethepublicsmindstobuythesamethings.

雅思写作广告范文篇二：广告与媒体的问题

Consumersarefacedwithincreasingnumbersofadvertisementsfromcompetingcompanies.Towhatextentdoyouthinkareconsumersinfluencedbyadvertisements?Whatmeasurescanbetakentoprotectthem?

各种各样的广告充斥电视屏幕、报纸、公交车和几乎所有城市街道。这对于消费者而言既有利也有弊。消费者不可避免会受到影响，但程度是因人而异的。

Televisionscreens,newspapers,buses,andalmostallcitystreetsarefloodedbyallkindsofadvertisements.Thishasbothadvantagesanddisadvantagestoconsumerswhoareunavoidablyinfluenced,thoughthedegreesvaryfrompersontoperson.

因为很多相互竞争的公司所打的广告，消费者得以迅速了解某些新产品。如果一样产品恰好是一些消费者所需要的，他们也许会受到吸引而去购来一试。假如该产品经证实确实好，人们便会开始响朋友推荐，其销售也会快速上升。所以我们看到这对于消费者和生产商来讲是个双赢的局面。而且我们还看到：消费者不会马上就受到影响、难以自拔。他们对广告产品树立信心是要花点时间的。

Becauseoftheadvertisementsplacedbymanycompetingcompanies,consumersareabletolearnaboutcertainnewproductsrapidly.Ifaproducthappenstobewhatsomeconsumersneed,theymightbeattractedtomakeapurchaseandhavetrialuse.Ifitturnsouttobereallygood,peoplewouldsetaboutrecommendingittofriendsandthesalesofthisproductwillgoupveryquickly.So,weseethisisawin-winsituationbothtoconsumersandmanufacturersandwealsoseethatconsumersarenotjustinfluencedprofoundlyallatonce.Ittakestimeforthemtoestablishfaithintheadvertisedproducts.

雅思写作广告范文篇三：广告的作用

Everyyearbillionsofdollarsarespentonadvertising.Manyapproachesareusedtopersuadeconsumerstobuyaproduct.Someseemtoworkbetterthanothers.

Oneapproach,forexample,istotrytomakethereaderorvieweridentifywiththepeopleshownusingtheproduct.Thesepeopleseemtobeglamorous,loved,successful,elite,clever,orsexy.Supposedly,anyonewhousestheproductcanexpectthesamereward.Anotherapproachistolettheproductspeakforitself;peopleareattractedtoscrumptiousfood,beautifulclothing,andsleeknewcars.Sometimesgoodpricesandspecialdealsarethefocus.Adsforcomplicatedproducts,suchascomputers,mayprovidealotofinformation.Endorsementsbycelebritiesareespeciallycommon.

Ingeneral,manyoftheadssucceed.Peopledotendtobuywhattheyseeadvertised.However,someadvertisingcanbackfire.Peoplemaybeoffended,forexample,byadsthatareoverlysexyoronesthatviciouslyorsarcasticallyattackcompetitors'products.

Advertisingcanbeausefulaidfortheconsumer.Ithelpsapersonlearnwhatisneworinstyleorhandytohavearound,whatthingscost,andwheretobuythem.Tousethisinformationeffectively,however,apersonmustlearntolookpasttheemotionalappealsandfindthefacts.

雅思写作广告范文篇四：限制广告的内容

NowadaysthereismoreandmoreTVadvertisement,andthereisalotofmisinformationinsomeoftheseadvertisements.Somepeoplethinkthatconsumershavetherighttoknowthecorrectinformationandthatgovernmentshouldrestrictthecontentsoftheseadvertisements.Whatisyouropinion?

Noonecanavoidbeinginfluencedbyadvertisementsandadvertisingexertsatremendousinfluenceonus.Recently,therearepeoplewhoareoftheopinionthatpublichastherighttoknowthecorrectinformationoftheadvertisementsandgovernmentalsoshouldrestrictthecontentsoftheseadvertisements.PersonallyIagreewiththisopinionforthefollowingreasons.

Inthefirstinstance,consumershavetherighttoknowthecorrectinformationbeforedecidingonwhethertobuythem.Advertisementsarehighlyinformationthathelpspeopletomakechoicebeforetheygotobuywhattheyneed.Iftheadvertisementexaggeratestheproductsitalsowillpersuadepeopleintobuyingthings,whichtheydontreallywant.

Secondly,anymisleadingadvertisementswillleadtothemarketingtricks,causingchaosinthemarket.Toomanymisleadingadvertisementsarebarriotodistinguishingbetweendecentproductsorproductsofbadquality.Hisbreadintruthismadewithsoyflour,whileheadvertisesitaswhitebread.Thesemisleadinginformationcausesillegalcompetition.

Lastbutnotleast,governmentshouldstipulatelawsinconsumersinterests.Accordingtothelaws,advertisementsmustbetruthful.Iftheadvertisementsmisleadconsumers,governmentcanimposegreatfineonthemtosetalesson.

Ingeneral,theroleofadvertisementsisinevitableandundeniable.Agoodadvertisementcanbeabridgebetweenbusinessandconsumersandhelpskeepbusinessmoving.Soweneedcorrectinformationandgovernmentalsoneedstorestrictthecontentsofadvertisements.Letmisinformationofadvertisementsbefarawayfromus.